Creative concepts & catalogues

Established in 1961, Mothercare has been a beloved brand for mothers and fathers for over half a century. Renowned for its excellence, Mothercare has become the go-to destination for all parenting needs, offering award-winning clothing collections and high-quality home and travel products. In 2007, the company expanded its offerings by welcoming the Early Learning Centre (ELC), a renowned brand for children's and baby's toys.

As a leading retailer, print catalogs have played a pivotal role in driving sales for Mothercare. In alignment with this strategy, our team was entrusted with the task of designing the Mothercare and ELC category catalogs specifically tailored for the Greek market. Adhering to the company's brand guidelines, our design team crafted a variety of layouts that artfully presented a wide array of products in an editorial style. These layouts not only showcased the products effectively but also facilitated parents in their exploration and decision-making processes.

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